A New Era for Watch Face Design — Welcome to the Future of Facer Creator

We’re thrilled to unveil one of the most ambitious updates in Facer Creator’s history — a major leap forward in our mission to democratize watch face design and help creators get their work onto as many wrists as possible.

Facer Creator has always been the only watch face design tool that lets you create once and publish across all major smartwatch platforms — and this release takes that power even further.

With new capabilities that expand your creative potential, streamline your workflow, and strengthen your cross-platform reach, this update opens the door to an even brighter future for watch face design.

📣 WFF Support: Publish to WearOS 6 and Beyond

Facer Creator now supports WFF (Watch Face Format) — the required format for publishing to WearOS 6+ devices. This means creators on Facer can continue to reach users on the latest generation of smartwatches without skipping a beat.

WFF is now fully integrated into Facer’s workflow, ensuring your designs remain compatible with the newest devices while still giving you access to our multi-platform publishing tools.

🧬 Rosetta Stone: Design Once. Deploy Everywhere.

At the heart of this release is Rosetta Stone, Facer’s powerful cross-platform design abstraction layer that lets you design your watch face once — and publish it across multiple platforms with a single workflow.

Rosetta Stone currently supports the following smartwatch platforms:

• Apple Watch
• WearOS (Google’s WFF, as well as Facer’s proprietary format)
• Samsung Tizen
• VEE Wear
• … and more to be announced soon!

While each platform still has its own capabilities and constraints, Rosetta Stone manages those differences behind the scenes — so you can focus on your creative vision, not technical fragmentation.

Design freely, deploy intelligently, and grow your audience across the entire smartwatch ecosystem — without duplicating effort or compromising your intent.

📥 Import Existing Designs into Facer in Seconds

Already designing watch faces with other tools? Facer now supports importing watch face files in WFF and Apple Watch formats and publishing them directly to the Facer platform.

That means you can bring your existing work into the Facer ecosystem, reach millions of new users, and maximize your revenue — without rebuilding your designs from scratch in Facer Creator.

✨ Quality of Life Upgrades You’ve Been Asking For

This release also delivers a wave of enhancements focused on making your everyday creative workflow faster, smoother, and more powerful. Over the next few weeks, the following features will roll out to all designers on Facer Creator:

• Redesigned Dashboard — A more intuitive, centralized hub to manage all your designs on all platforms, monitor performance, and publish with ease.
• Multi-Layer Selection & Editing — Easily select and manipulate multiple layers for faster layout adjustments and refined control.
• Platform Compatibility Indicators — Instantly see which platforms your designs support — and what adjustments may be needed to expand their reach.
• Enhanced Marketing Tools & Insights — Smarter analytics, improved promotional assets, and built-in tips to help you grow your reach and revenue.

All these updates are based on direct creator feedback — and designed to empower you every step of the way.

📸 Introducing Looks: See your watch faces worn by real users!

Design is personal — and now, for the first time, designers will get to see how their watch faces are worn and celebrated by their fans in the real world.

We’re introducing Looks, a brand new feature that lets users share photos of how they’re styling and wearing their favorite watch faces — including yours. It’s a social surface built directly into the Facer experience, giving creators a whole new way to:

• See your designs in action, styled by real users around the world
• Engage with your fans and the broader community
• Build your brand through organic, authentic visibility
• Showcase your work in context, not just in mockups

With Looks, watch face design becomes more than digital art — it becomes wearable expression. And now you’ll have a front-row seat to the impact of your work. Looks is available today for Apple Watch, and will roll out to other platforms in the weeks to come!

🌍 A Global Stage for the World’s Best Watch Face Designers

We’re opening our doors wider than ever — and we’re inviting the best creators in the world to step into the spotlight. Talented designers like amoledwatchfaces, USA Design, Nataša Petek, and dozens more have recently joined our platform and we’re excited to make Facer the absolute best spot for independent watch face designers to thrive:

• The Facer Creator Partner Program is now accepting new applications. If you’re an experienced designer ready to scale your impact, monetize your work, and get early access to new features, now’s your moment.
• And later this year, we’ll crown our first-ever Facer Creator of the Year — recognizing one exceptional designer whose creativity, innovation, and influence stand out above the rest. The winner will receive a custom-designed plaque, major feature placement, and a place in Facer history.

This isn’t just a platform update — it’s a new era for watch face design.
Facer Creator is your launchpad: whether you’re just starting out or building a design empire, we’ll help you scale, reach more wrists, and focus on what you do best — creating.

Jump in today:

🤝 Apply to the Facer Creator Partner Program

🛠 Explore What’s New in Facer Creator

For more info:

• Download the press kit here
• Contact us at press@facer.io for any questions